Blog Archives -

Blog Archives

6 Benefits of Blogging for your Business

Posted on August 26, 2016 by

Blogging shouldn’t really be optional if you’re running a business. It’s a fantastic way to generate leads, drive traffic to your site, establish authority and can produce long term results. The only thing blogging costs you is your time – and a blog is constantly generating leads even when you’re not working. Hopefully this post will convince you that you’re missing out by not having a blog on your site!
The Benefits of Blogging

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Content Marketing Strategies To Indulge In

Posted on May 31, 2016 by

Do I really need to create a content marketing strategy?

That should be your first question before you even look at possible options to support your marketing strategy.

Yes! As we’ve learned time and time again, not only do you need a content marketing strategy, but it needs to be documented. If you do this, you’ll feel significantly less challenged with every aspect of content marketing, and will be able to use content marketing tactics and social media channels much more effectively. With a clear, documented strategy, you’ll be able to justify spending a higher percentage of your marketing budget on content marketing.

Content marketing

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The Top 5 Digital Marketing Shocks This Week

Posted on May 16, 2016 by

We always see amazing things happen in the digital marketing world but in the last week, we have seen some interesting announcements.

The stats include Apple’s investment, plenty of social changes and discount shopping!

  • Apple invests $1bn in Uber rival

    Hot on the wheels of Uber is Didi Chuxing, a taxi service now transporting an average of 300m people per day across China.

    Following backing from internet companies Alibaba and Tencent, Apple’s $1bn recent investment will help Didi Chuxing roll out in more cities, as well as potentially overtake Uber’s $62.5bn valuation.

    The speculation behind this move is very high but it could be for apple making their own car or perhaps apple making their own cab company? Only time will tell…

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8 Everyday Blog Mistakes!

Posted on April 20, 2016 by

We read many blogs and came across an article from one of our favourites which made us think, what the most common everyday blog mistakes we see!

So below we list our are personal favs to stop you making these school boy errors.

1. Improbable publishing schedule – an obvious one, you start writing daily and have a week or two’s worth of content but suddenly life catches up and you realise you cannot post as regularly as you want, be realistic, never start at the top, build it.

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