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Blog Archives

The Importance of Graphic Design

Posted on March 24, 2017 by

graphicdesigner

One of the most powerful weapons in business is graphic design.

An poorly designed website can look boring, amateurish and downright ugly. The solution? Graphic design – a redesign of your website and brand image that will propel your business into the modern day.

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The Power of a Brand

Posted on February 2, 2017 by

The Power of a Brand

The power of a brand is often underestimated or overlooked in the world of business, both online and offline. A strong brand becomes trusted by both potential and loyal customers, who associate it with high quality products and good customer service – projecting a premium image of a business. This means customers are more likely to frequently purchase from a business and are willing to pay premium prices.

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What is a Brand?

Posted on January 16, 2017 by

Branding is a vital part of any marketing strategy, and is equally important for businesses operating online. Get your branding right and it will keep your business at the front of customer’s minds, boost sales for your products, and could even allow you to raise your prices. In a series of posts throughout January, we’ll be discussing the power of a brand, why re-branding is important, and the explaining the impact of brand personality. But before all that, we need to cover the basics and answer the question: “What is a brand?”

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